Enhanced Ally Premier Protection (APP).

Ready to take customer vehicle coverage and your incremental sales to the next level? Let Ally help you increase customer loyalty and maximize revenue opportunities with our newly enhanced, full suite of VSCs that help protect today's vehicles, including EVs.

Want to learn more about our APP products specifically designed for today’s inventory, vehicles, and drivers? Fill out this form and a dedicated Ally Account Executive will be in touch.

APP goes beyond for dealers across the country.

Wondering how APP can work for you and your customers? Hear from dealers who have seen greater revenue growth and customer loyalty with our protection products.

Explore our APP Lineup:

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Major Guard

Our most comprehensive protection.

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New! Major Guard EV

Ultimate protection to power EVs.

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New! Essential Guard

Fundamental coverage for a comfortable drive.

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Feature Guard

Specialized coverage for tech & safety items.

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An opportunity to diversify your revenue streams.

APP can help you increase customer loyalty and maximize incremental sales opportunities. Offer your customers a wide range of coverage levels, plan terms and deductible options.

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Enhanced for the vehicles of today and tomorrow.

From comprehensive coverage to specialized protection for EVs and today’s tech and safety features, we’ve recently strengthened APP to be even more appealing and beneficial to your customers.

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A relentless ally for your business and beyond.

You can count on Ally’s nearly 50 years of VSC experience to deliver the confidence you need. Ally’s claims process has a 95% customer satisfaction rate.

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We are dedicated to helping you increase profitability and drive customer satisfaction to new heights. Like you, we want to position your dealership for the future. Our stacked team is here to support you and your business.