Bill Appler
Tom Masano Auto Group, Reading, PA
SmartAuction
Our industry-leading online auction, favored by thousands of franchised and independent dealers, is the only platform backed by an auto financier. With over 20 years experience and 7M+ net sales, SmartAuction can help you confidently buy and sell vehicles with ease.
A platform with proven results.
650+
newly listed postings available
every hour on average.
every hour on average.
35,000+
vehicles listed daily.
72%
of dealer-owned vehicles sold on
the first or second auction day.
the first or second auction day.
5,400+
bids on average each auction day.
13,000
day one listings on
average.
average.
49%
of dealer-owned vehicles sold
with “make offer.”
with “make offer.”
2023 data
The SmartAuction difference.
Our Platform
An optimized way to manage your inventory
Our Process
Protection that goes the extra mile
Our People
Service that delivers from a team who cares
One Ally
Maximizing revenue and rewards
More time to bid, buy and sell
- Take advantage of two live auction windows every weekday and one on Saturday
Standard Auction: Mon–Fri 9am to 3pm ET
PM Auction: Mon–Fri 4pm to 8pm ET
Saturday Auction: 9am to 3pm ET
- 24/7 Buy Now and Make Offer options available
Easily manage inventory anytime, anywhere
- Set custom search features for vehicle type, year, make, model, mileage and more
Convenience with mobile access, text alerts and email notifications
- Buy or sell on your time with easy mobile access
- Opt in to Missed Offer Alternative emails for personalized vehicle recommendations based on your past bids and buying behaviors — learn more
- Opt in to receive text alerts for real-time updates, so you won’t miss an opportunity
- Our Mobile Post App lets you post from your lot and capture accurate condition reports — learn more
Arbitration
- Our highly regarded process has clear steps to make sure the vehicle in front of you matches the description
- On average, arbitrations are resolved within 4 days
Buyer Protection
- The ability to return eligible vehicles hassle-free and get your buyer fees and transportation charges refunded
Seller Protection
- Help minimize the risk with arbitration coverage for minor misrepresentations and undisclosed damages up to $2,500
- Since inception, the Seller Protection warranty coverage has provided arbitration claim payments of $34M+
Transparent Fees
- SmartAuction charges only the published buy and sell fees — no hidden or ancillary fees
Transportation Quotes
- Compare online transportation quotes from select national companies
Over 400 Ally Account Executives on your side
- 75+ dedicated Remarketing Account Executives to assist you with inventory management and beyond
A SmartAuction call center available 55 hours a week
- Talk to a live agent by calling 1-877-273-5572, available Mon–Fri, 8am to 7pm ET
Additional support backed by decades of experience
- From acquisition to arbitration, we’ve got your back with 100+ years of expertise, customer service and a team of specialists focused on your success
SmartAuction Finance Advantage
Retail a vehicle within 120 days from the SmartAuction purchase date and finance with Ally
- Finance the greater of the book value or the SmartAuction purchase price (including your SmartAuction buy fee) to help you realize more upside — plus, receive an additional $1,000 for Certified Pre-Owned Vehicles*
- Discover more about SmartAuction Finance Advantage — learn more
*Additional $1,000 may also be applicable for eligible limited warranty vehicles.
Profit-driving support that helps drive results
- In 2023, SmartAuction paid out $24M in rebates and promotions
Ally Dealer Rewards
- Earn cash rewards for eligible dealers selling qualifying Ally products
- Increase your tier levels to earn greater rewards with higher volume
- Track your rewards with daily and monthly reporting
Ally Performance Rewards Points
- Redeem points at AllyPerformanceRewards.com for electronics, apparel, e-gift cards, charitable donations and more
- If you’re not yet opted in for Ally Performance Rewards, reach out to your Remarketing Account Executive
We’ve made your vehicle search easier.
Opt in to SmartAuction’s Missed Offer Alternative emails to get personalized vehicle recommendations based on your past bidding and purchase activity. Log in to update your settings.
“The [SmartAuction] site is always there for you, so you’re always listing cars. It’s not a 20-minute auction every other day or once a week, it’s every day.”
– Kevin Bice, Used Car Buyer, Szott Automotive Group
“The arbitration process is the best in the business…and with SmartAuction it happens faster than any other platform.”
– Bill Appler, Lead Buyer and Inventory Manager, Thomas Masano Auto Group
“Our Ally reps truly understand our business front and back. They show up constantly, knock on our doors, meet with us and provide value to help us grow our business.”
– Ralph Mahalak Jr., Owner, Monroe Dodge Chrysler Jeep Superstore
“It’s always Ally first for us, and they’ve really done a marvelous job of getting our money back to us quickly. It has a huge impact in the used car world.”
– Thad Szott, Dealer Partner, Szott Automotive Group
A Dealer's Perspective on the benefits of using SmartAuction.
Van Olp
AutoStar Family Dealerships, Asheville, NC
Kevin Bice
Szott Automotive Group, White Lake, MI
Cordelle Rich
El Cajon Mitsubishi, El Cajon, CA
Dig a little deeper.
Explore how we can help support you On the Lot and Off the Lot with our training programs, dealer solutions, news and insights from industry leaders.
Safety first: Password management best practices for dealerships.
In today’s world, managing an endless stream of passwords is a fact of life and business.
7 min read
All Ears Podcast | Reliable Condition Reports & Maintaining High Standards.
Kelly Olson, Senior Director of Operations for SmartAuction at Ally Financial, discusses the importance of quality control in online wholesale auctions to enhance dealer trust and reliability.
7 min read